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Building a Brand on Social Media
$39.95In this course you will look at various social media platforms and how they can be melded into your business to promote your brand. Along the way you will learn how to decide who your audience is, how to handle negative feedback as well as how to develop a complete social media plan. -
Business Process Management
$89.00To begin this course, you will learn about business process management and three related skill areas: business analysis, enterprise content management, and business process re-engineering. Then, you will work through the five stages of the business process life cycle: vision, design, modeling, execution, monitoring, and optimization. Tools such as automation, business rules, workflow engines, what-if analysis, process mining, business activity monitoring, the balanced scorecard, Lean, and Six Sigma are also covered. -
Introduction to E-Mail Marketing
$29.95In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results. -
Meeting Management: The Art of Making Meetings Work
$19.99In this course, you will learn how to prepare for meetings, develop agendas, lead a meeting, differentiate between process and content, use facilitation skills in a meeting, and manage difficult participants. -
Honing and Delivering Your Message
$9.99Learn how to clarify your message and how to present it, successfully communicate your message, and ensure your listeners hear what you want to get across to them with the Honing and Delivering Your Message course. -
Risk Management
$39.95In this course, you will learn about the seven R’s and four T’s that traditionally represent the key activities of risk management. This will give you a framework that you can customize for a single project, a department, or an entire company. -
Mastering The Interview
$49.95In this course, you will learn how to prepare for and participate in a job interview. We’ll share the types of questions to expect, as well as the questions that you should think about asking. You will also learn how to prepare for second interviews, testing, and shadowing, as well as how to follow up after an interview. -
Story Marketing for Small Businesses
$39.95This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Balanced Scorecard Basics
$29.95At the end of this course, you will be able to: Define what the balanced scorecard is, Identify the benefits of the scorecard, Create a vision statement for the balanced scorecard, Understand what corporate values, mission statements, and vision statements are and how they tie into the balanced scorecard process, Determine if the balanced scorecard is right for your organization, Describe the key elements of the balanced scorecard process, Identify a strategy map, tactical action plan, and balanced scorecard, Identify the components of supporting balanced scorecard plans, Understand what processes you will need to support the balanced scorecard, and Identify the members of different balanced scorecard teams. -
Business Ethics for the Office
$24.95In this course, you will learn what the terms ethics, morals, and values mean. Then, you will learn about several different ethical frameworks, including Kohlberg’s six stages, philosophical approaches, personal values, and codes of ethics. You will also learn how to avoid ethical dilemmas, make ethical decisions, handle common ethical dilemmas, and recover from mistakes.
