Creating a Google AdWords Campaign
$29.99
In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.
Many companies advertise with pay per click Internet ads. This course focuses on the largest machine available: Google AdWords.
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Leadership Skills for Supervisors
$89.00Upon completion of the Leadership Skills for Supervisors course, you should be familiar with methods for prioritizing, planning and managing your time, you should be able to identify your primary leadership style and other styles, you should be aware of ways to meet the needs of employees through communication and coaching, and how to manage conflict. -
Identifying and Combatting Fake News
$9.95After you complete this course you will be able to: define ‘fake news’, recognize the difference between ‘fake news’ and objective reporting, understand the impacts of ‘fake news’ on your organization, examine proactive strategies and how they work, learn reactive strategies and why they are essential, discover opportunities for promotion and growth within ‘fake news’ , and create your own ‘fake news’ action plan. -
Basic Internet Marketing
$19.95In this course, you will learn how to market online, where your target market is, and what results you are getting. You will also learn about search engine optimization, e-mail campaigns, pay per click advertising, and more. -
Balanced Scorecard Basics
$29.95At the end of this course, you will be able to: Define what the balanced scorecard is, Identify the benefits of the scorecard, Create a vision statement for the balanced scorecard, Understand what corporate values, mission statements, and vision statements are and how they tie into the balanced scorecard process, Determine if the balanced scorecard is right for your organization, Describe the key elements of the balanced scorecard process, Identify a strategy map, tactical action plan, and balanced scorecard, Identify the components of supporting balanced scorecard plans, Understand what processes you will need to support the balanced scorecard, and Identify the members of different balanced scorecard teams.
